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Gucci

Guccio Gucci probably didn't have a clue how huge his House of Gucci would become. It is hard to believe that the brand once started as a humble bellboy's fantasy: Guccio was inspired by the luxurious jetset luggage he had to carry into Parisian hotels everyday, so he started his own family business back in Florence.

The Gucci brand started as a humble bellboy's fantasy: Guccio Gucci was inspired by the luxurious jetset luggage he had to carry into Parisian hotels everyday

Gucci's origins in accessories still shine through in Frida Giannini's contemporary designs for the House: Gucci's creative director also comes from within their accessories branch, and she has kept her impeccable eye for detail and material in her ready-to-wear designs.

Since: 1921
Designer: Frida Giannini

Gucci: Latest arrivals