For Diego Della Valle, it all began in the late 70's when he launched his signature shoe, a luxury moccasin named Gommino with a spiked rubber sole.
Modern footwear could have been completely different if Della Valle had followed his father's advice to become a lawyer! The designer proved to have a knack in marketing when he used product placement to start a hype around his moccasins. He kindly offered a pair of Gomminos to the Gianni Agnelli, president of Fiat, who decided to wear them for a television appearance: the rest is history. In 1997, Della Valle expanded his brand to include quality handbags. All of Tod's products are made in Italy.
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